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Erfan Hashempour

Media Producer

Inspired by
Story. Driven
by

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Ideas.

Story.

Impact.

I’m especially drawn to purpose-driven
projects that amplify voices, spark action,
and bring meaningful change.

At the core of everything I do is a belief in the
power of story; Whether it’s video,
photography, or strategy, I aim to deliver
work that’s thoughtful, visually strong, and
rooted in impact.

I'm a Media Producer with nearly two decades of experience turning ideas into visual stories
that inform, inspire, and connect. From documentaries and branded content to training and
campaign videos, I’ve helped organizations of all sizes communicate with clarity and heart.
My work blends strategic thinking with creative execution — grounded in a love for
storytelling and a deep respect for the people behind the message.

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Turning Product Features into Stories

MyGeotab Feature Overview

Produced this feature
overview from concept to
delivery, showcasing key
functionalities of the
MyGeotab platform as part of
the marketing funnel to
support product awareness
and engagement.

AI-Enabled Fleet Management

Directed and produced this
feature overview from concept to
delivery, collaborating with many
subject matter experts across
product areas to ensure
accuracy, while guiding all on-
camera elements and post-
production to showcase platform
capabilities.

Routing Optimization Feature

Produced and directed this
feature highlight from concept to
delivery, including all on-camera
segments. I developed a new
hybrid format blending
educational and promotional
styles, and directed non-actors to
deliver a clear, confident
message.

Altitude: Regional Domicile Analytics

Produced this feature
highlight from concept to
delivery, as part of a series of
videos highlighting different
features of the Altitude
platform.

Crafting product-focused videos that translate functionality into clear, engaging narratives.

Events & Campaigns

Directed and produced this video as part of a campaign to
introduce Ryerson's (now TMU) Aboriginal Student Services to
Indigenous students, highlighting available resources,
community support, and cultural programming.

A lighthearted video segment I filmed and produced to
capture attendees’ experiences at Connect 25. This piece was
screened during the closing ceremony, offering a fun and
memorable recap of the event’s energy and community spirit.

Filming live events is more than capturing moments — it’s about distilling the energy, purpose,
and people behind them into compelling stories. Below are examples of videos produced on
location, where I transformed raw footage into engaging narratives that highlight the voices of
individuals, the mission of businesses, and the impact of their work.

Filmed and produced this promotional piece highlighting an
event hosted by Grounded Getaways. The video introduces the
business owner and showcases the unique experiences they
offer.

KEENAN'S PETALHEADS

Margaret Atwood & Graeme Gibson

Interview with Dr. Robert Thirsk

Built to Install

Geotab GO Focus Sensor Install

Produced from concept to
delivery, this step-by-step
installation guide was created
in collaboration with an
installer who captured the
footage remotely under my
direction. Edited for clarity and
accuracy to support seamless
hardware deployment in the
field.

IOX Games Promo – Connect 2025

A fast-paced promo created for
the 2025 IOX Games — an
installation competition held at
Geotab Connect. I captured the
footage during the previous year’s
event and handled all editing and
post-production to build
excitement and highlight the
energy of the competition.

GO Device Install (AU/Oceania)

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Produced specifically for the
Australia and Oceania market, this
video demonstrates how to install
the GO device in a Polestar 2 EV. I
remotely directed a local video
team using detailed shot lists and
oversaw all post-production,
including voiceover generated
with AI tools to match regional
accents.

SmarterAI Dashcam G Install

Produced from concept to
delivery, this instructional
video demonstrates how to
install the SmarterAI Dashcam
G using the Geotab Universal
16-pin Harness. Developed in
close collaboration with
subject matter experts to
ensure clarity and technical
accuracy throughout.

Over the past several years, I’ve produced nearly 100 step-by-step install and how-to videos. While I’ve
led concept-to-delivery on most public-facing content, the highly technical nature of these videos often
required close collaboration with our installation experts to ensure accuracy. In some cases, I remotely
guided them in capturing footage due to logistical constraints — mentoring them through the process to
bring everything together in post.

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Cooking with Christina

Sausage and Peppers with No Fail Rice

Breakfast Hash with Poached Eggs

An internal instructional video series created during the pandemic as part of a virtual team-
building initiative at Geotab. I produced the series from concept to delivery, working with
Christina (our host) to guide staff through simple, follow-along recipes — blending clear
instruction with a sense of connection across remote teams.

Mini Ads & Motion Graphics

Exhale – Instagram Ads

Short-Form Video Ads for
Social Engagement

“Rubicon” Title Sequence Recreation

A recreated title sequence for the AMC series
Rubicon, designed and animated using Adobe After
Effects. This project focused on replicating the
show's aesthetic while refining my motion graphics
and compositing skills.

"106" TV Series Promo

A promotional teaser for 106, a potential TV series
exploring the mystery of Jon and his 106
doppelgangers. This on-air promo was crafted to
establish the show’s tone, intrigue audiences, and
showcase its unique sci-fi premise.

Short-form visual content exploring motion graphics, branded
storytelling, and stylized promos.

Farsi Catering –
Instagram Ads

Short-Form Video Ads for
Social Engagement

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The Lover & I.D — Trailer

Jury Duty and You

This 15-minute educational video was produced to
inform Ontario citizens about the jury duty process. As
the cinematographer, I worked closely with the
production team to create clear, professional visuals
that made the information more accessible and
engaging.

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Let's connect.

I’m always open to new
collaborations, creative ideas,
or meaningful work.

Email

LinkedIn

YouTube